We thank our market leading sponsors:

We are pleased to announce that Optimill will once again be sponsoring the Showground.

Optimill is a CNC engineering company, based on the Lancashire - Yorkshire border. They design and manufacture all their parts in house, using the very latest 3, 4, and 5 axis milling and mill-turn technology.

They are probably best recognised for their Land Rover Defender Security Products, but also produce a range of upgrade parts replacing the original plastic or die cast items. The most recent addition to their range are Camping & Outdoor products.

Click on the image above to visit their website and visit the stand at the Show on Row A7.


Toyo Tyre UK Ltd are responsible for the sales and marketing of the global Toyo Tires brand in the UK.


Often noted for a handful of key products from their Road legal Track Day tyre the Proxes R888R to the Class winning Baja and Dakar off-road derived Open Country M/T, Toyo also have a range of tyres to suit most automotive requirements.

On stand at the show ‘Toyo Tires’ with be showing a selection of their 4x4 and SUV range including the latest Open Country A/T III offering.


We are thrilled to announce that the 2024 Billing Off Road Show is once again being held in association with Land Rover Monthly magazine.

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‘We are thrilled to announce this exciting partnership with LRM and their owners, Warners Group Publications Plc. We have worked with LRM in the past and together we broke the Guinness World Record for the largest parade of Land Rovers in 2018. We have also hosted the LRM Off Road days. We know that with LRM we can take the Show to the next level. In fact it promises to be the biggest and most action-packed yet.’

LRM editor Martin Domoney is excited about the partnership saying: ‘Billing is the off-road mecca for our readers. Unlike some other shows this one won’t break the bank or your Land Rover, which is why the Landy fans converge in their droves’.

LRM advertising manager Steve Miller concurs: ‘I bring the caravan, kids, wife and dog along. It’s that kind of event. Loads of great landies, top ales and British food. What more could you want!’

LRM will be hosting a ‘Show and Tell’ for 90 minutes on each day of the Show. Owners of special vehicles will be given the opportunity to drive on to a special stage and talk to the LRM team about their vehicle. If you would like your vehicle to be considered for this prestigious event, please email Martin@LRM.co.uk.

Click on the image above to find out more …